Translation Automation in the Automotive Industry

Case Study: Automotive translation with WK Automotive
Case Study: Automotive translation with WK Automotive

The globalised make-up of the car industry, means automated translation is an important tool for those working in the automotive industry. KantanMT has helped clients use Machine Translation to efficiently translate technical documentation, motor part catalogues and how-to manuals, whilst automotive websites, such as ChromeData use KantanMT to translate content, so it can give detailed vehicle info and specifications for thousands of websites and dealerships around the globe.

The automotive industry has always been one of change. That change is leading to fundamental shifts in car technology and how users interact with them. In 2016, a typical car coming off the production line will contain 100 million lines of code. 20 million of those lines of code are required just to run a standard navigation and infotainment system. This increasing complexity inevitably leads to increasing level of customisation.

Changing Automotive Industry

While technology continues to advance, car manufacturers are increasingly looking at it as an area of differentiation. As manufacturers explore ways of delivering superior performance, implementing software that can be updated regularly, similar to that of a mobile phone, will enter mainstream usage in our cars. Technology centric car companies such as Tesla are already utilising such conveniences and it is inevitable more will follow.

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